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A framework aligning task behaviors, beliefs, and emotions with product and service features.

  • Can help you articulate root causes behind behaviors and develop solutions that deeply resonate with people.
  • Diverse groups identified for study are called task-based audience segments, each usually comprised of at least four people.
  • Diagrams are built from the bottom up, using singularly focused behaviors, beliefs, and emotions derived from interviews or diary studies.
  • The top half of the diagram represents the behaviors, beliefs, and emotions people have as they set out to accomplish a task.
  • The bottom half of the diagram represents the features, product, and service offering.
  • The goal is to help teams make appropriate product development strategies that align with how people already approach problem solving in their daily lives.

More Readings,

Usability Testing refers to evaluating a product or service by testing it with representative users. Typically, during a test, participants will try to complete typical tasks while observers watch, listen and takes notes.  The goal is to identify an...

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Weighted Decision Matrix. A weighted decision matrix is a tool used to compare alternatives with respect to multiple criteria of different levels of importance. It can be used to rank all the alternatives relative to a “fixed” reference and thus ...

Task analysis is the analysis of how a task is accomplished, including a detailed description of both manual and mental activities, task and element durations, task frequency, task allocation, task complexity, environmental conditions, necessary clot...

 The usability of a system is improved when its status and methods of use are clearly visible. The more visible functions are, the more likely users will be able to know what to do next. Incontrast, when functions are "out of sight," it makes the...

Lean UX is focused on the experience under design and is less focused on deliverables than traditional UX. It requires a greater level of collaboration with the entire team. The core objective is to focus on obtaining feedback as early as possible so...

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